Popeyes

Why did they need a copywriter?​

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Popeyes needed someone who could keep up with the pace.

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They were looking for a creative partner who could nail their tone and turn around punchy promotional copy across email, popups, social, and Google ads -- often with a tight deadline and a hungry audience waiting.

What did you do?

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I jumped in as their go-to copywriter for campaign work.
 

From quick-fire promos to bigger creative pushes, I wrote a wide mix of copy that matched their bold energy and kept the excitement rolling.

Everything went out on time, on brand, and exactly how they wanted it – which made the whole thing an absolute joy to work on.