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Skytree

Skytree are a pioneering CO2-trailblazer. 

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They are revolutionising the global emissions scene with their breakthrough Direct Air Capture technology, designed to tackle emissions by drawing and reusing CO2 directly from the atmosphere.

 

Pretty cool stuff.

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Why did they need a copywriter?​

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Skytree had a great story, but they weren’t sure how to tell it. 

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They needed a narrative that matched the brilliance of their product, so they came to me to help spin their CO2 yarn.

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What did you do?

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After conducting a Brand DNA session, I got to the root of what they wanted to say (and how they wanted to say it). 

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I then used that freshly discovered information to write a completely new website that was Skytree town to a T(ree).

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