HiBob
HiBob is a modern HR platform for fast-growing companies.
In a market where everyone claims to be people-first, they actually are. And they needed content that could prove it.
THE CHALLENGE​
HiBob came to me to help their content keep pace with their skyrocketing growth.
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They needed strategy-backed, brand-aligned, creatively charged words. And they needed a partner who could bring ideas to life and cut through the noise in a crowded HR tech space.
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WHAT DID I DO?​
Working from detailed briefs and a well-defined tone of voice, I created people-first content that actually sounded like HiBob – warm, sharp, and a long way from corporate-stuffy.
Blog posts, articles, and more, all built to hold attention in a crowded market.
THE RESULT
HiBob are now one of my longest ongoing clients.
We're still at it, and we're still putting the 'human' in HR.